12 May, 2013

Versace Eros: Smell like a Greek God.

For it's Spring Summer 2013 men's show, Donatella sent a bunch of scantily clad walls of muscle models down its catwalks and now she followed ... More

25 April, 2013

Contest: Win a Paco Rabanne Black XS L’Excès Rock My Skull Set

Win a Paco Rabanne Black XS L’Excès Rock My Skull Set worth SGD124 ... More

23 March, 2013

Contest: Win a bottle of 212 Men Summer Limited Edition by Carolina Herrera

Win a bottle of 212 Men Summer Limited Edition EDT by Carolina Herrera. Be one of the first to try out this limited edition fragrance ... More

19 March, 2013

212 Men Summer Limited Edition by Carolina Herrera

The latest 212 Men Summer Limited Edition by Carolina Herrera brings the youthful, fresh summer party spirit right into the heart of glamorous New ... More

8 March, 2013

Paco Rabanne Black XS L’Excès Rock My Skull

This special edition is actually created to celebrate the 1st anniversary of Paco Rabanne Black XS L’Excès. The fragrance comes with 3 additional skull accessories ... More

7 February, 2013

Watch out for the new fragrance HUGO RED

The HUGO Fragrances has always shared this attitude and the soon-to-be launched HUGO Red is a perfect example of the brand’s creative and experimental spirit. ... More

21 December, 2012

Mark Ronson for Fan Di Fendi Pour Homme campaign

With such an incredible portfolio in his resume, it is no wonder that Fendi has chosen Mark Ronson as the face of their latest ad ... More

8 December, 2012

Essenze by Ermenegildo Zegna

Introducing the new Essenze by Ermenegildo Zegna -- an exclusive collection of five signature fragrances, each comprising of one signature raw material with its ... More

20 September, 2012

New Calvin Klein Fragrance: Encounter

The ENCOUNTER Calvin Klein campaign comes in a 2 min short film starring Alexander Skarsgård and Lara Stone. It's modern take on classic film noir ... More

30 May, 2012

John Varvatos Artisan Black Fragrance

The John Varvatos ARTISAN BLACK fragrance evolved from the success and demand of John Varvatos ARTISAN ( the previous fragrance), which the designer was closely ... More

16 May, 2012

Smell like sunshine with Paul Smith

Paul Smith recently launched the Sunshine Edition for Men specially for the summer season. The scent is a spicy cocktail of nutmeg, black pepper and ... More

10 May, 2012

Jenson Button fronts BOSS’s latest fragrance

Formula 1™ fans now have a chance to smell like a racing champion. BOSS Fragrances recently launched their latest edition of BOSS BOTTLED.SPORT globally and ... More