On 5th December, Italian luxury men’s personal accessories label ARALDI1930 officially unveiled its first Singapore boutique at Orchard Central, marking its anticipated inaugural entrance into the Asian market.

Established by the Pierpaoli brothers, Stefano and Luca who hail from the Lombardy region of Italy, the collection ARALDI1930 originated from the family’s heritage n high-quality saddle-making in end 19th century. The name “ARALDI” in Italian, means “herald” and the year “1930” appended on the brand, honours the birth of William Pierpaoli, the patriarch who guided the brothers and laid the foundation for the family business, which has grown into a leading luxury leather manufacturer in Italy today.

ALALDI1930 represents four generations of heritage in the making of luxury leather goods, with each generation striving to uphold the family’s tradition of high quality hand made craftsmanship paired with an unequivocal level of attention to details. All ALRADI1930 luxury leather goods are made in Italy by master artisans in the family’s historical production site in Vimercate, Italy. Bearing ownership of a fully integrated manufacturing value- chain in the making of luxury leather goods, the ARALDI1930 collection has extended beyond its core line of men’s belts and small leather goods to include a coordinated range of beautifully crafted shoes, bags and travel goods today.

This significant milestone was celebrated with a convivial launch soiree where over 100 privileged guests were first to revel in the ARALDI1930’s world of infinite possibilities, individualised sophistication and Italian finesse.

Source: ALALDI1930