Formula 1™ fans now have a chance to smell like a racing champion. BOSS Fragrances recently launched their latest edition of BOSS BOTTLED.SPORT globally and fronting the campaign is none other then 2009 Formula 1™ World Champion Jenson Button, whose success story aligned him perfectly to represent BOSS’s brand.
Becoming World Formula 1™ Champion in 2009 was an achievement Jenson Button had been preparing himself for since childhood. Button began karting at the age of eight, and at the age of 17 he became the youngest driver ever to win the European Super A Karting Championship. Highlights of his career to date – including 197 Grands Prix, 9 wins, 7 pole positions, 617 points – are a true testament to outstanding success achieved through preparation and determination.
The Fragrance : BOSS BOTTLED. SPORT.
BOSS BOTTLED.SPORT winning fragrance composition opens with energetic notes of fresh pink grapefruit while the heart comes from the spicy notes of cardamom and lavender. Masculine and woody vetiver forms the base of the perfume bring the scent to a victorious finale. This is an energetic fragrance that fit those with an active sporty lifestyle.
The packaging of the fragrance follows the same iconic design as BOSS BOTTLED., with subtle enhancements to the outer carton with a carbon fibre effect reflecting the high–performance nature of the product.
BOSS BOTTLED.SPORT is now available at your nearest BOSS Fragrance counter.